Binion’s Horseshoe Brand is Coming to the Las Vegas Strip

Caesars Entertainment has kept the Horseshoe legacy alive and currently operates several Horseshoe casinos across the country

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If you missed the recent news, Binion’s Horseshoe brand is returning to Las Vegas. Except this time, it’ll be on the Strip.⁠

Caesars Entertainment will begin renovating and rebranding Bally’s into a Horseshoe casino this spring. The project is slated to be completed by the end of the year. According to reports, the exterior and casino floor will undergo renovations. New restaurants, attractions and experiences will also be added. ⁠

about Binion’s Gambling Hall and hotel

The World Series of Poker, which debuted in 1970 at the original Horseshoe in Downtown Las Vegas, will also be held at the new Horseshoe this summer. ⁠

The original Binion’s Horseshoe opened in 1951 after the infamous Benny Binion bought the Eldorado Club and Hotel Apache. He expanded the property over the years and launched the WSOP. His family ran Binion’s Horseshoe until it was shut down by the feds in 2004 after the hotel-casino failed to pay employee benefits. The property was sold shortly after and in 2005 was renamed Binion’s Gambling Hall and Hotel.⁠

Caesars has kept the Horseshoe legacy alive and currently operates several Horseehoe casinos across the country including in Maryland, Indiana and Mississippi.⁠

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