New restaurant at The Cosmopolitan of Las Vegas set to open September 24
One of the great challenges facing Las Vegas restaurants, aside from the competition, is living up to the superlatives and descriptors that accompany your opening announcement. In the battle to stand out, dining guides employ the words “elevated” and “refined” far more than they’re used in everyday society.
So what can you say about “Italian-American-Psychedelic” other than it’s a description that could only come from the warped minds behind Absinthe?
Yes, entertainment producer Spiegelworld is making its first foray into the Las Vegas dining scene with Superfrico, an all-night eatery and lounge at The Cosmopolitan of Las Vegas that proudly boasts “there’s no dress code, no 28-course prix fixe, no $10,000 lobster-thermi-bore, and definitely no conversation-stopping piano plunkers.”
Be extra thankful for that last one.
Superfrico, which debuts September 24, occupies the space formerly belonging to Rose. Rabbit. Lie. supper club, right next door to The Cosmopolitan’s Spiegelworld-produced Opium variety show. Just as Rose. Rabbit. Lie. was conceived as an immersive dining experience in which you are entertained while you eat, Superfrico vows to continue the tradition within its dining room and bars, as a “clusterflourish” in which Opium performers will be seen coming and going from the dressing rooms to the theatre.
While the fusion of food and entertainment is not uncommon in Las Vegas, it’s the pedigree involved that should set Superfrico further apart. The aforementioned “Italian-American-Psychedelic” menu will feature pastas, steaks, and seafood, but also leans heavily on pizza, courtesy of famed “pizza czar” and consultant Anthony Falco (formerly of Roberta’s in Brooklyn). Spiegelworld has also retained Rose. Rabbit. Lie’s Mitch Emge to serve as Executive Chef; and drafted Giada and Gordon Ramsay Steak veteran Greisy Pacton as General Manager. To top off the talent list, Superfrico will boast a cocktail menu designed by James Beard Award winner Leo Robitschek – familiar to many on the Strip for launching NoMad Las Vegas’ cocktail program.
Among the other highlights: an interior art collection of more than 20 original works, highlighted by New York-based artist Adehla Lee’s “Psycho Pop Party” and a retail store, Bottle-O.
With Rose. Rabbit. Lie. exiting the space it had occupied since 2013, Spiegelworld will now command a much larger presence within The Cosmopolitan, and the union of Superfrico and Opium will undoubtedly open the door to future collaborations and themed events.
We’ll see if Superfrico lives up to the hype, but the talent involved gives it a pretty good head start.
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